Want to unlock your company’s full growth potential and maximise product sales? While most marketers realise the importance of having a content marketing strategy in place, to many, growth hacking is still a buzzword.
Back in 2010, the entrepreneur Sean Ellis coined the term growth hacking. It describes marketing techniques originally developed for technology startups that uses creativity, analytical thinking, website data and social media metrics to sell products and win more customers.
Today, growth hacking is a mindset marketers should embrace and apply to every step of the content creation process. What do you get when content marketers adopt a growth hacking mindset? A switched on content hacker, solely focussed on increasing traffic and winning new customers. We have a useful infographic to show you what to look out for:
Infographic source: https://coschedule.com
